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How to send Whatsapp Campaings

Rafael Sabatke
Updated

Did you know that Asksuite now has an official API with WhatsApp?

This means that your hotel's chatbot will be able to respond through WhatsApp much faster, securely, and most importantly, more stable!

If you're interested in a personalized presentation and quote, just click here to request contact from our experts!

 

If you're looking for an effective way to communicate with your customers and increase your company's sales, sending WhatsApp campaigns can be an excellent option. With over 2 billion active users worldwide, the messaging app is one of the most powerful tools to communicate with your target audience. To help you with this task, the Asksuite platform offers a simple and intuitive solution to create and send campaigns through the WhatsApp Business API. In this tutorial, we'll show you how to use the Asksuite platform to send WhatsApp campaigns in a practical and efficient way.

 

Topics

Benefits

Step by step

 

Benefits

  • Reach: WhatsApp is one of the most used messaging platforms in the world, with over 2 billion active users, allowing you to reach a large audience.
  • Customization: It's possible to customize messages and target them to specific groups of people, increasing the effectiveness of the campaign.
  • Interactivity: WhatsApp campaigns allow real-time interaction with users, providing a direct and effective communication channel.
  • Low cost: Sending messages through WhatsApp is usually cheaper than other forms of marketing, such as social media advertising and mass advertising.
  • Instant messaging: WhatsApp messages are delivered instantly, allowing users to receive and respond to messages in real-time.
  • Greater engagement: WhatsApp messages tend to have a higher open and engagement rate than other forms of marketing, increasing the likelihood of conversion.

 

Step by step

⚠️ Attention: To use the WhatsApp campaign tool, you must first create a message template. To do this, read our article: How to create a template for WhatsApp Campaigns.

  1. Access your administrative panel;

  2. Click on the WhatsApp Campaigns menu;

  3. Click on New campaign;

 

      4.Fill in the fields:

 

  • Campaign name;
  • WhatsApp template: here you should select the pre-registered template on our platform. Click here to learn how to create it;
  • End of campaign: this is the deadline for us to count the interactions of your customers who came from the Campaign. Example: if you marked August 15 as the end of the campaign, and your customer responded to your campaign on August 16, this interaction will not be counted on the Campaign screen;
  • You can add a label to this campaign, appearing on the Live Support screen, making it easier to locate conversations that came from this action;
  • You can send the campaign with the robot turned on or off. If the robot is turned off, an attendant must take over the conversation or turn on the robot manually on the Live Support screen.

 

  1. Now it's time to insert the spreadsheet with the customer list. You can download our model spreadsheet to register your contact data and add it to your campaign. 😉

 

⚠️ Attention: Remember good practices for sending campaigns:

  • Users must opt-in;
  • A privacy policy term must be included in capturing this contact;
  • Never use cold contacts that have never had contact with the hotel before or paid lists, under the risk of number blocking as users may report abuse.

 

The spreadsheet must contain column names on the first line.

  • In the first column, the number with 55 (country DDI) + 48 (state DDD) + number (the number may not have spaces and symbols, for example: + 55 11 99999-9999);
  • The remaining columns should be the @s that appear in the template used.

 

 

  1. Now just say which column is which @:

________________________________________________________________________________________________________________

⚠️ Attention: Invalid numbers will be disregarded from the sending list, and credits will not be counted.

________________________________________________________________________________________________________________

  1. Now just preview the message and click Send;

  1. Only conversations with responses or previous interaction will appear in Live Support and will have the same functionalities (tracking, labels, human intervention, etc.);

  1. Great, now just follow the results on the WhatsApp Campaign screen!

Ready to boost your sales? :foguete:

Click here to start sending your campaigns.

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